Subaru BRZ sports coupe

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Advertising Agency: DDB, Toronto, Canada

Creative Directors: Denise Rossetto, Todd Mackie / Associate Creative Directors: Paul Riss, Adam Bailey / Art Director: Jake Bundock / Photographer: Chris Robinson / PR Managing Director: Martine Levy / PR Manager: James Loftus / Senior Consultant: Greg Vallentin

"Building on the popularity of its sizzling-hot “scorched” video, DDB Canada extended the launch of Subaru’s new purebred sports coupe, the BRZ, this past weekend, August 25/26.  DDB PR took to the streets of downtown Toronto to bring the agency’s ‘scorched’ creative to life with a month-long ambient installation guaranteed to turn heads."via ddbcanada