Vancouver Aquarium: The Secret World of Sharks & Rays

"Shark scales are actually tiny teeth. As if they don't have enough already. / The only bones in a shark's body are the ones it's eaten.
The Secret World of Sharks & Rays."

Advertising Agency: TAXI, Vancouver, Canada

Executive Creative Director: Kevin Barclay / Creative Director / Copywriter: Matt Bielby
Art Director: Tony Hird / Designer: Andrew Passas / Illustrator: Zara Picken / Photographers: Chad Jones, Tony Hird
Account Manager: Amber Foss