Gonzales (a division of Serviceplan Benelux) created a local market stunt in Antwerp metro for the Belgian "choose happiness" campaign of The Coca-Cola Company. With the insight "happiness starts with a smile", Gonzales turned moody subway faces into smiling ones!
Advertising Agency: Serviceplan, Antwerp, Belgium
Chief Creative Officer: Alexander Schill
Creative Director: Olivier Verhellen / Art director: Olivier Verhellen
Copywriter: Antony Samson / Account Manager: Perrine Madrenas
Producer: Marcia Van Camp / Production Assistant: Evelien Dewinter
DOP: Pieter Bollen / Camera: Pieter Bollen, Stefan De Clercq, Gertjan Van Haver
Sound: Jevon Lambrechts / Actor: Geert Van De Vijver
- Add new comment
- 162 views
