Honda advanced vehicle theft-deterrent system

Meet TERII, the most advanced vehicle theft-deterrent system ever made. More than a car alarm, TERII uses biometric recognition and negotiating tactics to protect against vehicle theft. Scheduled for inclusion on all* 2013 Honda vehicles.

Advertising Agency: RPA, Santa Monica, USA

Executive Creative Director:: Joe Baratelli / Group Creative Directors: Jason Sperling, J Barbush / Copywriter: Tylynne McCauley / Director: Mark Tripp / Director of Photography: Stephen Carmona