To launch the new Stress Protect Deo, NIVEA made a stress test. The candidates were lured to the airport by their friends and were called out to be a suspect of a crime. Watch our making of video of "NIVEA Deo: Stresstest" to see what happened behind the scenes and how the candidates reacted.
Advertising Agency: Felix & Lamberti, Hamburg, Germany
Creative Director / Copywriter: Felix Schulz / Art Director: Johannes Widmer / Additional credits: JOTZ! WEFILM
Product: Stress Protect Deo from NIVEA