Bandai Namco Entertainment "The world of Elden Ring"

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Video advertising:

Ahead of the original title Elden Ring’s internationally-anticipated launch this Friday, February 25, Bandai Namco Entertainment, FromSoftware and agency gnet have released two unique trailers to create a culmination of audiences’ hopes and expectations for the experience.

The official launch commercial hails the prologue of the player’s epic quest as the Tarnished, a banished entity seeking grace, Lordship, and the shattered Elden Ring; the overview trailer touches on all key interest points for potential new players and core fans alike. This latest original story is the brainchild of narrative giants Hidetaka Miyazaki (“Bloodborne”) and George R. R. Martin (A Song of Ice and Fire).

Client: Bandai Namco Entertainment.

Developer: FromSoftware.

Agency: gnet.

Fans eagerly awaited this content following the official gameplay reveal crafted by gnet last June, which yielded 9M views and counting on YouTube.

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