UN World Food Programme "Foodie"

Ad Agency
Video advertising:


A third of food is wasted around the world and yet, millions of people are going to bed hungry. Foodie is a smart AI-powered app by UNWFP that helps you combat food wastage by helping you buy only what you need. That way, you can eat everything you want to, waste nothing and even save some $$ on your grocery bills.

With Foodie, everybody wins!

This idea was created for and shortlisted at Cannes Young Lions Live 2020.

Advertised brand: UN World Food Programme
Advert title: Foodie
Advert Type: Digital, Innovation
Advertising School: Miami Ad School, Mumbai + Miami Ad School, Mexico City 

Agency website: https://miamiadschool.com/
Art Director: Catarina Barcala
Copywriter: Palak Kapadia
Published: June, 2020