Tampico "The flavor that fits your day"

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Bravo / BBG studied the product's consumer profile and, from there, we created the customer journey, which guided the entire campaign planning. With the concept "The flavor that fits your day" Bravo / BBG presents the new 200ml Tampico packaging, in the citrus and grape flavors, in a modern and innovative tetra pack box.

Client: Tampico

Advertising Agency: Bravo/Bbg, Fortaleza, Brazil

Chief Creative Director: Tavinho Carvalho, Michel Barba
Chief Operating Officer: Caio Belo
Art Director:Tavinho Carvalho
Copywriter: Michel Barba, Igor Gago
Group Head: Igor Gago
Senior Planner: Gabriel Morais
Planner: Erika Xavier
Production: Vanessa Cordeiro

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