Torneo V: Yachiyodai station near Tokyo

In March 2013, at Yachiyodai station near Tokyo, we used the upward escalator as our media and launched innovative ad very hard to ignore.

Client: Torneo V

Advertising Agency: DENTSU.INC, Tokyo, Japan

Chief Creative Officers: Kenichiro Matsumoto, Shunji Suzuki, Hiroshi Kobayashi, Emiko Nakanishi
Creative Directors: Makoto Takeuchi, Masumi Nakazawa / Copywriter: Yoji Sakamoto
Art Director: Taiki Kawase / Producers: Kosuke Takahira, Yukiaki Furukawa / Planner: Taiki Kawase
Film Director: Futoshi Takashima