Pepsi Like Machine - Live for now

Pepsi wanted to create a new way of sampling. An easy way to engage with consumers and know who is liking and drinking our product at the same time. That's why we created the Pepsi Like Machine. And guess what...people really liked it. First test was at the 2013Beyonce concert in Antwerp. Live for now.

Advertising Agency: TBWA, Brussels, Belgium

Creative Director: Gert Pauwels / Creative: Diederik Van Remoortere / Project Manager: Jan Casier / Account Director: Yann Billen, Michael Renier / Digital Strategy: Rindert Dalstra / Event Manager: Sharon Lavaert
Back-end Developer: Diederik Van Remoortere / Front-end Developer: Alwyn Wymeersch / Experience Design: Gilles Vandenoostende / Animation Design: Frederik Severijns / Graphic Design: Anthony Buyssens / Studio Artist: Danny Jacquemin, Jan Van Stappen / Production: Willy Hebbrecht / Public Relations: Steven Verbeiren / Audio / Video producer: Johanna Keppens, Tom Syryn, Eli Sundermann

Category

Ad Agency
TBWA

Brand

Media
Ambient
Country
Belgium
By adRuby, 1 June, 2013

Similar content

Love is in the air - Diet Pepsi

Love is in the air and in every sip as Sofia Vergara looks longingly towards the thing she wants mor

Pepsi outdoor ads

Live For Now

Live For Now

Advertising Agency: TBWA/Chia/Day, USA

Pepsi MAX Presents: Disappearing Sanders

Football legend Barry Sanders finally reveals the real reason he retired as he makes his triumphant return to footbal

Pepsi: The Party Starts when Uncle Teddy comes to town

Advertising Agency:Tbwa\Chiat\Day, Los Angeles, USA

Pepsi: Test Drive

Jeff Gordon and Pepsi MAX go to a car dealership where a disguised Jeff Gordon take

Pepsi: "Universal Cup"

Advertising Agency: Civilization, Shanghai, China

Pepsi Light Iconic Moments

Pepsi "Pepsi Light Iconic Moments" by BBDO

Pepsi's “Pepsi Light Iconic Moments” advertising campaign has won Gold at the Clio Awards for print, print technique

Maes: A free barrel to share

Maes is a popular Belgian beer but also the 3rd most common Belgian surname.

Pepsi ads

The Pepsi Slavic Epopee

Advertising Agency: Mark BBDO, Prague, Czech Republic

Pepsi: Maximum taste no sugar

The Pepsi Max's Time Tunnel advertisement features augmented reality and stereo projection to make the images ap

Pepsi "Love it. Live it." by Civilization

Advertising Agency: Civilization, Shanghai, China

Client: Pepsi "Love it. Live it."

pepsi print ad

Pepsi Kick

Pepsi Holland has launched a new product into the Dutch market; an energy drink called Pepsi Kick.

Pepsi: The symphony is in the trees

Advertising Agency:BBDO Vietnam

Schweppes: "The Rush of Schweppervescence" by TBWA

Advertising Agency: TBWA\Melbourne, Australia

Brand: Schweppes

Pepsi

Pepsi "Feel Light" by BBDO

Throughout its history, Pepsi Light have highlighted feminine curves; those linear figures that, at least conceptuall

pepsi max presents "Uncle Drew"

Advertising Agency: Davie Brown Entertainment, USA

Campari ads

Keep your Campari at hand

"Some follow the trend, others meet up for a drink with it."

"Consult yourself if you have any questions."

Pepsi Max: Chain Reaction

Thousands of mousetraps and ping pong balls create a spectacular chain reaction to make sure 2014 goes out with a ban

Red Bull

Red Bull: Is anyone else actually coming out to play?

"The mind sees three places on a podium. The heart, just one."

Pepsi "More Than OK" by Goodby Silverstein & Partners

Advertising Agency: Goodby Silverstein & Partners, USA

Client: Pepsi