Bankia focus on the wishes of their customers

CLV advertising agency and Bankia has launched a new campaign aimed at promoting its loans.

The campaign consists of three pieces under the titles "Car", "Guitar" and "Travel" which, through illustrations, focus on the wishes of their customers and remind them how, through Bankia credits and only with their mobile phone, they can make this happen.

Advertising Agency: CLV, Madrid, Spain

Production Studio: The Mushroom Company
Executive Creative Directors: Fran Lopez, Alfonso Velasco
Art Directors: Fran Lopez, Alfonso Velasco, Angela Navarrete, Nuria Martin, Paula Palomares, Laura Rodriguez
Copywriters: Pedro Barrero, Lucía Gonzalez
Marketing Team: Mariano Casares, Virgina Sánchez, Berta García, Elena Ruiz
Account team: María Navarrete, Sara Armero
Client Service Director: Ines Diaz Casariego
Executive Producer: Guillermina Trejo
2d Artist:Mork Work