Recently, Clorox’s Glad kicked off its new “Anti-Leak” campaign to promote its Advanced Protection kitchen bag. Created in partnership with FCB Chicago, the campaign features a series of print ads in which Glad’s trash bags help prevent “leaks” related to themes in the entertainment industry. The takeaway? If Glad’s LeakGuard® Technology could have kept these big spoilers in the bag – it can help prevent everyday kitchen trash leaks.
Help prevent leaks
Advertising Agency: Fcb Chicago, USA
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