Hiltl "enjoyment food never comes at the expense of animals"

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According to "Guinness World Records", Hiltl in Zurich is the world's oldest vegetarian restaurant (since 1898). The campaign 2019 sums up Hiltl's philosophy: enjoyment food never comes at the expense of animals. The campaign appeared during the hunting season in Switzerland.

Advertising Agency: Ruf Lanz, Zurich, Switzerland

Client: Hiltl Vegetarian Restaurant

creative direction: Markus Ruf, Danielle Lanz
Art Direction: Mario Moosbrugger, Isabelle Hauser
Copywriter: Markus Ruf
Account Executive: Marc Gooch

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