MasterCard: 30 million holiday locations worldwide

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Image advertising:

Kids Fishing Set: $18
Seeing them catch their first lump of seaweed: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide.

Necklace: €70
Thinking ‘Why not? I’m on holiday?’: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide.

Swiss Watch: €200
Lying by the pool watching time pass slowly: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide.

Maine Lobster $35
Making the most of your last dinner on holiday: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide.

Advertising Agency: Mccann-Erickson, London, United Kingdom

Creative Director:Brian Fraser, Simon Learman, Simon Hepton, Matt Crabtree / Art Director:Ben Brazier / Copywriter:Johnny Skinner / Photographer:Sara Morris / Additional Credits:John Martin, Gary Todd, Scott Silvey, Carl Warren, Colin Cowling