Mercedes-Benz: So that nothing happens

Ad Agency
Image advertising:

So that nothing happens – even when the unthinkable happens. The Pre-Safe Brake, an innovation from Mercedes-Benz Intelligent Drive.

Advertising Agency: Jung von Matt/Elbe, Hamburg, Germany

Chief Creative Officers: Tobias Grimm, Jens Pfau / Creative Directors: Hans-Peter Sporer, Heiko Notter
Art Directors: Thimon Machatzke, Hans-Peter Sporer / Copywriters: Heiko Notter, Simon Urban / Photographer: Ralph Baiker