Moms Demand Action: Guess which one

Ad Agency
Image advertising:

Client: Moms Demand Action For Gun Sense In America

One child is holding something that’s been banned in America to protect them. Guess which one.
We won't sell Kinder chocolate eggs in the interest of child safety. Why not assault weapons?

Advertising Agency: Grey, Toronto, Canada

Chief Creative Officer: Patrick Scissons / Copywriter: Patrick Scissons
Art Director: Yusong Zhang / Photographer: Eden Robbins / Sugino Studio
Account Supervisor: Laura Rovinescu / Advertiser's Supervisor: Shannon Watts
Planner: Malcolm McLean / Agency Producer: Vikki Kuzmich / Producers: Sarah Gheriani, Taeko Yamanouchi / Retoucher: Miho Matsuoka