Unimed Curitiba "Some stains don't belong to your skin"

Use solar filter and see your doctor if you notice any different sign on your skin. Skin Cancer is one of the most common kind of this disease, especially in a tropical country like Brazil. This campaign was created for a health insurance plan (Unimed) as a way to get more attention to the problem.

Advertising Agency: Bronx, Curitiba, Brazil

Client: Unimed Curitiba

Creative Director: Alexandre Silveira
Art Director: Martin Castro
Copywriter: Alexandre Silveira e Gabriel Lachowski
Illustrator and Digital Artist: Paulo De Almeida