Unlike other airlines' frequent flyer programs, the Tigerair Infrequent Flyer Club was created by McCann Melbourne to deliver almost nothing other than recognition for Australians who don't fly as often as they would like, but still like the idea of being part of a frequent flyer scheme. Members do get to choose their own membership card colour - from '70s brown all the way to triple emerald sapphire ivory. But they also have to print out the card at home themselves.
Category: Travel, transport & tourism
Client: Tigerair
Agency: McCann Melbourne
Production: Airbag Productions / Country: Australia / Director: Raphael Elisha
Executive Creative Director: Pat Baron / Creative Director: David Ponce de Leon
Producer: Samantha Kelly / Assoc Creative Director: andrew jones
Executive Producer: fiona mcgregor / Agency Producer: Victoria Conners-Bell
Agency Producer: Chelsea Nieper / Managing Director: Adrian Mills
Digital Director: Tony Prysten / Senior Account Manager: Will Hollosy
Group Account Directors: Serrin Dewar & Alec Hussain / Senior Planner: Danish Chan
Editor: Roberta Horslie / VFX Supervisor: Nick Wright
VFX Lead: Adrian Oostergetel / VFX Artist: Luke Davies
Post Producer: Tanya Stankovic / Sound: Electric Dreams
Executive Music Director: Cornel Wilczek / Music Producer/Engineer: Pascal Babare & Gus Franklin
Performers: Pascal Babare & Gus Franklin / Chicken Man: Dan Witton / Studio Producer: Danny Thiris
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