Clorox: Smart Tube Technology

Ad Agency
Video advertising:

Clorox is making cleaning history by introducing SMART TUBE® TECHNOLOGY to their sprays bottles -- the new tube reaches the bottom of the bottle, so you can finally spray every last drop. Why didn't anyone think of this before?! Perhaps Benjamin Franklin did...

Advertising Agency: DDB West, San Francisco, USA

Chief Creative Officer: Lisa Bennett / Group Creative Director: Chad Ackley / Copywriter: Andrew Hajjar
Associate Creative Director / Art Director: Kelly McCullough / Agency Producer: Jessica Manning
Director of Production: Frank Brooks / Group Account Director: Rebecca Hines / Account Executive: Ashley Wurzel
Account Director: Michelle Ehlinger / Production Company: Hello! / Director: Matt Smukler / Executive Producer: Carl Swan
Line Producer: Gayleen Sharon / Director of Photography: Tim Hudson / Editorial: Beast / Editor: Jim Ulbrich
VFX/Online: Beast Editorial / VFX Artist: Dave Burghardt / Telecine: New Hat / Sound Design and Audio Mixing: POP Sound / Sound Designer: Peter Rincon