Did you know that only 4 out of 10 curly haired girls think their hair is ‘beautiful’? Together, we can change that. Watch what happens when we show them how much we love curls.
Wear your curls proudly and help inspire the next generation of curly haired girls!
Advertising Agency: Ogilvy and Mather, Paris, France
Creative directors: Ginevra Capece, Kurt Novak / Creatives: Lisa McLeod, Maureen McCabe / Account team: Maria Gloria Moya, Kasia Williams, Nadia Lasfar / Producer: Annette Hallum / Production House: 1ONE Production / Film Director: Yan Dal Santo / Original Music: Apollo Studios / Music Composer: Hey Jackson
Singer: Sophia Bastian