Fiat: Italian Invasion - FIAT 500L

Ad Agency
Video advertising:

Just imagine how different America might have been if the Italians had invaded instead of the British. When the all-new, bigger FIAT 500L shows up, things get a whole lot more fun.

Freedom to move and room to evolve. Introducing our 5-door offering from FIAT USA. A combination of standout Italian design and exceptional, everyday functionality make the FIAT 500L an inspiring addition to the FIAT 500 family.

Client: FIAT

Advertising Agency: Doner, USA

Co-CEO, Chief Creative Officer: Rob Strasberg / EVP, Executive Creative Director: Murray White
Creative Director: Jason Bergeron / Copywriter: Anthony Moceri / Art Director: Alexander Drukas
Executive Producer: Laurie Irwin / Director of Broadcast Production: Jack Nelson / Production Company: Supply and Demand / Director: Paul Goldman