Cette création a été développée bénévolement par Publicis et produite par les artisans du milieu de la production à Montréal pour le bénéfice de MIRA.
Advertising Agency: Publicis, Montreal, Canada
Creative Directors: Bogdan Truta, Nicolas Massey / Art Director: Bogdan Truta / Copywriter: Nicolas Massey / Account Service: Yves Gougoux
Strategy and Media Placement: Nathalie Beaudoin / ZenithOptimedia
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