Paper and Packaging Board: "How Life Unfolds" by Cramer-Krasselt

Video advertising:

Explore new worlds with paper and packaging. Innovation is virtually limitless with paper. Make a meaningful connection with paper and packaging. Memorable moments start with paper and packaging. Learn more at www.HowLifeUnfolds.com . Paper prepares us for success and propels productivity. Watch how paper inspires creativity, showcases ideas and motivates decisions. Every box has a mission – to protect what’s inside from everything outside. Watch how packaging ensures your things arrive safe and sound.

Advertising Agency: Cramer-Krasselt, USA

Chief Creative Officer: Marshall Ross
Executive Creative Directors: Chris Jacobs, Todd Stone
Creative Director / Art Director: Jim Root
Creative Director / Writers: Nick Marrazza, Sandy DerHovsepian
Design Director: Shawn Holpfer
Associate Creative Director: Zack Schulze
Junior Art Director: Rebecca Mader
Producer: Cary Potterfield
Group Account Director: Kelly Donaldson
Account Supervisor: Leah Berg
Senior Account Executive: Germaine Geuder
Campaign Management Supervisor: Julia Matthews
Group Planning Director: Scott Shulick
Senior Digital Producer: Robin Griffin
Senior Art Producer: Karen Kirsch
Director of Print Production: Kelli Buchholz
Production Artist: Meg Stoddard
Retoucher / Production Artist: Dennis Flink
Senior Broadcast Traffic Manager: Alinna Johnson
Producer / Editor / Videographer: Bryan Pechacek
Senior Editor: Cole Quamme
Production: Reset
Director: Vesa Manninen
Producer: Dennis Beier
Edit: Whitehouse
Editor / Partner: Matthew Wood
VFX: Carbon VFX
Creative Director: Liam Chapple
Music: Big Foote
Audio Post Production Facility: Independent Studios
Sound Engineer: Randy Bobo