São Cosmetics "Flor de Toloache"

Ad Agency
Video advertising:

São spotlights musician Shae Fiol--co-founder of the Latin Grammy-winning all-women mariachi band Flor de Toloache--who benefits from all-natural makeup products while caring for her daughter and touring for shows, in “São Presents: Flor de Toloache,” directed by Shaun Kosta.

Beauty Is All Natural: https://sao.us

São, pronounced "Sayo" in English or "Sow" in Portuguese, has double meanings: "Saint " and "to be" 

São is produced in America, and profits go toward development of stem cell treatments to treat patients suffering from disease