Toyota "Good For Footy"

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Video advertising:

The raffle is an annual event that sees Toyota partner with the AFL to help raise money for grassroots football clubs across Australia.

Gemba ECD Boyd Hicklin said: 

"We know how busy and time poor volunteers from local clubs are."

“Taking the raffle digital means it’s even easier for these clubs to get involved, easier to sell tickets and for the first time, community-minded Aussies everywhere can get behind a great local cause.

“You don’t have to stand in the rain at your local park to buy a ticket from a footy club member… you can now click through straight from your social feed and it’s done!”

Client: Toyota

National Sponsorship Manager: Lisa Randle

Creative and Sponsorship Agency: Gemba

Executive Creative Director: Boyd Hicklin

Senior Creative: Nathan Davoli

Art Direction & Design: Alexandra Longbottom

Graphic Design: Honey Terrill

Executive Producer: Luke Coulson

Account Managers: Bridge Lane & Amelia Faulkner

Production: Pixel

Director: Boyd Hicklin

Animation/Post: Pixel

Creative Director: John Gavin

Visual Effects Supervisor: Andrew Montague

Executive Producer: Haley Polacik

Producer: Monique Mulcahy

DOP: David Guest

Illustrator: Kat Chadwick

Extra images