Yamaha: The Dark side of Japan

Ad Agency
Video advertising:

Yamaha MT-09 is a whole new concept in sport bike design. With a compact new chassis and high-torque 3-cylinder engine, this new generation performance machine is designed for riders who appreciate character and soul.

The beating heart of this new kind of animal is a lightweight 850cc 3-cylinder engine that kicks out a wide band of raw, linear torque giving outstanding acceleration that gets your adrenaline flowing.

And for agile handling this dynamic new naked motard-style bike is equipped with a compact aluminium chassis and upright riding position that make light work of everything - from weekday urban riding through to Sunday morning blasts.

Advertising Agency: DLVBBDO, Milan, Italy

Executive creative directors: Stefania Siani, Federico Pepe / Art director: Nicola Cellemme / Copywriter: Pasquale Frezza
Client Director: Chiara Niccolai / Account Director: Domenico Grandi / Account Executive: Fabio Bottiroli
Producer: Marjiana Vukomanovic / Cdp: abstr^ct:groove / Director: Luigi Pane / Director of Photography: Luca Fantini
Executive Producer: Giada Risso / Producer: Alessandro Salerno / 1st Assistant Director: Alice Gatti
Editing: Luigi Pane / Color Grading: Diego La Rosa / Motion Design: Valentina Vicini / Music: FrankyB
Costume Design: Up To You, Franck Josseaume / Production Services: Green Tea, Ant-Productions / Photographer: Diego Indraccolo / Photo Post Production: Davide Calluori