The Cloud from Guinness

Creative Agency: AMV BBDO, UK

Client: Guinness

Copywriters: Alex Grieve Posters: Mike Sutherland / Art Directors: Adrian Rossi Posters: Ant Nelson, Kate Edwards, Amber Glenister / Senior planner: Tom White / Planner: Pete Zezulka / Account: Crispin Butler / AM: Paddy Heaney / TV Producer: Olly Chapman / Assistant: Holly Pienaar / Media Agency: Carat / Media Planner: Stuart Aplin / Production Company: Gorgeous / Director: Peter Thwaites / Post-production Company: The Mill / Agent: We Folk / Retouching: Digital Light / Model Making: Swell New York / CGI: The Mill

I like the spot and especially the traffic light scene, but in the end... the tv commercial could have been just a little more thought...