Lidl "#SeriousSupport" for Women's Gaelic Football

Serious Support for Carlow
Serious Support for Carlow
Serious Support for Cork
Serious Support for Cork
Serious Support for Kerry
Serious Support for Kerry
Serious Support for Limerick
Serious Support for Limerick
Serious Support for Offaly
Serious Support for Offaly
Serious Support for Sligo
Serious Support for Sligo
Serious Support for Tipperary
Serious Support for Tipperary

#SeriousSupport for Carlow

#SeriousSupport for Cork

#SeriousSupport for Kerry

#SeriousSupport for Limerick

#SeriousSupport for Offaly

#SeriousSupport for Sligo

#SeriousSupport for Tipperary

Women’s Gaelic Football is an amateur sport. It’s premier competition takes place on a county versus county basis. Players play for the place of their birth. Lidl’s sponsorship has been a driving force behind the increased popularity of women’s Gaelic Football in the last 3 years. For this campaign they re-created the team jersey, using products exclusively available in Lidl, for every county, big and small. It was a labor of love.

These 7 jerseys are just a sample of the 26 that proved just how serious Lidl are about their commitment to women’s Gaelic football.

Advertising Agency: BBDO Dublin, Ireland

Creative Director: Dylan Cotter
Art Director: Niamh Fahey
Copywriter: Des Kavanagh
Photographer: Trevor Hart
Agency Producer: Georgia Stevenson
Retouching: Dona Gorska
Production Styling: Eleanor Harper
Food Styling: Elayna Rudolphy

Country
Ireland
Media
Print

Category

Brand

Ad Agency
BBDO
By adRuby, 3 August, 2018

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