Nestle Nutrition Cart is Teaching kids to eat healthy

Nestle Nutrition Cart is Teaching kids to eat healthy
Nestle Nutrition Cart is Teaching kids to eat healthy

Facts

Obesity in the Middle East is twice the global rate.

Insight

It's often said, healthy habits start at home. The problem is, families cannot eat healthier if they don't have the right ingredients available to enjoy a balanced diet.

Idea

We turned a kid's shopping cart into an educational tool, by simply adding colour-coded pouches that mirror the balanced food requirements recommended for children in the UAE.

We also partnered with Carrefour and redesigned the supermarket's wayfinders to match the cart - making it fun and easy for kids to follow a balanced diet.

 

Client: Nestle

Advertising Agency: Geometry Global, Dubai, United Arab Emirates

Extra video
Country
United Arab Emirates
Media
Print

Category

Brand

Ad Agency
Geometry Global
By adRuby, 29 July, 2020

Similar content

KFC "NOISY CHICKEN"

KFC "NOISY CHICKEN"

Geometry Argentina presents its new "Noisy Chicken" campaign for KFC's Crispy chicken

Nestle Joya: The Hottest ice cream ever

Advertising Agency: Publicis, Israel

Nestle: Chocolate Kitten Heart Bear

Advertising Agency: Popkultura, Kazakhstan

Nestlé FITNESS Bra Cam

At Nestlé FITNESS, we're committed to raising breast cancer awareness with our Pink Ribbon initiative.

Nestle: "Easter with Nestlé" by David

No one is too grown-up to enjoy Easter with Nestlé.

Nestlé Extreme Ice Cream: Til the end

Advertising Agency: JWT, Paris, France

Production Company: Gang Films
Director: Sebastien Grousset

Visa ads

Visa: go le monde

Advertising Agency: Tbwa\Chiat\Day, Los Angeles, USA

Pizza Hut ads

Launch of pasta delivery service

This is the first-time launch of pasta delivery service from Pizza Hut Thailand.

Oreo print ads

OREO: Mars Rover Lands

Aug 5 | Mars Rover Lands
Red creme currently unavailable

Starbucks celebrates Monday

Mondays Can Be Great

Advertising Agency: AMV BBDO, London, UK

Mentos print ads

Mentos: Long time no see

Client: Mentos

Zweifel: We do everything for the best chips

Advertising Agency: Advico Young & Rubicam, Zurich, Switzerland

McDonalds

McDonald's: iconic foods with little or no branding

Epic close-up images of McDonald's iconic foods with little or no branding.

Sugat: Funny shaped toasted pasta kids want to eat

No need for maneuvers.
Funny shaped toasted pasta kids want to eat.

KFC: Real American Flavors

Here's the new commercial KFC has launched to promote its new Great American Bites menu and the "Rea

Front Food vegan restaurant

Front Food: My favorite hit? A strong one in the eggs.

Client: Front Food vegan restaurant

My favorite hit? A strong one in the eggs.

Dole print ads

McKinney: Nuts are better in Crunches

All your favourite nuts in one.
Nuts are better in Crunches.

Baxters: big on flavour

Baxters: big on flavour

Advertising Agency: RKCR/Y&R, UK

 

Little Caesars: "Car" by Barton F. Graf 9000

Some kids can spell. Some kids can drive their family to Little Caesars to get the #ExtraMostBestest.

McDonald's

McDonald's: "alast meal" by Art & Design Academy

Longing for alast meal? ... it won’t take long.

Client: McDonald's

# Faster Than Reaper