Nestle Nutrition Cart is Teaching kids to eat healthy

Nestle Nutrition Cart is Teaching kids to eat healthy
Nestle Nutrition Cart is Teaching kids to eat healthy

Facts

Obesity in the Middle East is twice the global rate.

Insight

It's often said, healthy habits start at home. The problem is, families cannot eat healthier if they don't have the right ingredients available to enjoy a balanced diet.

Idea

We turned a kid's shopping cart into an educational tool, by simply adding colour-coded pouches that mirror the balanced food requirements recommended for children in the UAE.

We also partnered with Carrefour and redesigned the supermarket's wayfinders to match the cart - making it fun and easy for kids to follow a balanced diet.

 

Client: Nestle

Advertising Agency: Geometry Global, Dubai, United Arab Emirates

Extra video
Country
United Arab Emirates
Media
Print

Category

Brand

Ad Agency
Geometry Global
By adRuby, 29 July, 2020

Similar content

Nestle: "Easter with Nestlé" by David

No one is too grown-up to enjoy Easter with Nestlé.

Nestlé Extreme Ice Cream: Til the end

Advertising Agency: JWT, Paris, France

Production Company: Gang Films
Director: Sebastien Grousset

KFC "NOISY CHICKEN"

KFC "NOISY CHICKEN"

Geometry Argentina presents its new "Noisy Chicken" campaign for KFC's Crispy chicken

Nestle Joya: The Hottest ice cream ever

Advertising Agency: Publicis, Israel

Nestle: Chocolate Kitten Heart Bear

Advertising Agency: Popkultura, Kazakhstan

Nestlé FITNESS Bra Cam

At Nestlé FITNESS, we're committed to raising breast cancer awareness with our Pink Ribbon initiative.

Burger King

Burger King: great taste

Advertising Agency: Interone GmbH, Munich, Germany

McDonald's ads

McDonald's New Loose Change Menu

New Loose Change Menu

Advertising Agency: DDB, Sydney, Australia

Coca-Cola ads

Strong, simple and colourful symbolic Coca-Cola

"Coca-Cola as sponsor of the Olympic games 2012 in London shows its passion about the Olympic spirit

McDonald's Big Mac Glow

To share the joy of the holidays, a McDonald's Big Mac was built using festive lights inside multipl

Lyuks: Everybody crie

Product: Chips Lyuks Extreme

Advertising Agency: Tabasco, Kiev, Ukraine

McDonald's: "Le Manège"

Advertising Agency: TBWA, France

Client: McDonald's

KFC DIGITAL PRESENCE

Advertising Agency: Blink, Mumbai, India

McDonald's print ads

McDonald's: Know the ingredients, know the legend.

Know the ingredients, know the legend.

Advertising Agency: DDB, Sydney, Australia

Chicko's: The New & Can't Put It Down

Wayward Films has launched two new tv commercials for Wollongong fast food chain Chicko's.

Mundial

Mundial: A friendship that goes through any trial

Advertising Agency: 3A Worldwide, Rio de Janeiro, Brazil

Babybel "98% Milk in the pocket."

Babybel "98% Milk in the pocket."

98% Milk in the pocket.

Advertising Agency: Y&R, Paris, France

Client: Babybel

KFC Watt A Box - Limited Edition 5-in-1 Meal Box

The new limited edition KFC Watt A Box will not only fill you up but also your smartphone.

McDonald's: "Say no more."

McDonald's: "Say no more." by TBWA

Say no more.

Advertising Agency: TBWA, San Juan, Puerto Rico

Hellmann's "The Restaurant With No Food"

Have you ever looked into a full fridge and thought "nothing to eat"?

It's a common problem.