IFAW: "are illegally killed every year" by Y&R

"More than 730,000 sharks are illegally killed every year just for bowls of soup.

More than 30,000 elephants are illegally killed every year just for chopsticks and bracelets.

More than 30,000 elephants are illegally killed every year just for chopsticks and bracelets."

Advertising Agency: Y&R Shanghai, China

Client: IFAW

Executive Creative Directors: Nils Andersson, Kon Marinis
Creative Director: Handsome Wong
Art Director: Handsome Wong
Designer: Handsome Wong
Copywriters: Yin-Yin Wu, Joana Mosa
Typographer:Leslis  Sim
Retouching: Dicky Liu, Pafassion Lab
3d: Winson Yu