Thanks to Mexsana and its new commercial campaign, all Colombians they will become those brave men who take off their shoes anywhere, as they shout like William Wallace in Braveheart.
No more stinky feet.
BE BRAVE! Take off your shoes freely anywhere.
Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Vice President: Sergio León
Executive creative directors: Jorge Valencia / Diego Tovar
Creative directors: Diego Pinilla / Fernando Hernánadez
Creative editor: Carlos Ortiz Art director: Fernando Hernández
Direction: Marcelo Szechtman
Dop: Santiago Otoya
Photography: Pocho Giraldo
Director of production: Paula Patiño
Executive production: Mafe Quintero
Production: flare bbdo bogota
Pre-production: commercial senses.