Smart: the brand new ebike

Smart ads
Smart ads

Smart® brand is all about innovation, design and environmental friendly transport solutions. That’s why, to introduce the brand new ebike from Smart® to the cycling enthusiasts, we designed a flat mailing made from recycled cardboard that can be assembled easily to build an ecological and unique bike helmet: a smart helmet for a smart bike.

Advertising Agency: BBDO Mexico
Creative Director: Luis Ribo / Head of Art: Sindo Ingelmo
Art Director / Copywriter: Gabriel Martinez

Country
Mexico
Media
Print

Category

Brand

Ad Agency
BBDO
By adRuby, 18 June, 2014

Similar content

Smart offering free rides

The once elusive, now strongly emerging Russian middle class still prefers big, expensive cars, an obvious proof of i

Smart "Bad Parking" ready to park

Smart "Bad Parking" ready to park

To advertise its new parking feature, smart pokes fun at badly parked e-scooters.

Smart print ads

Smart: Perfect for two.

Perfect for two.

smart

smart: Be lucky, be smart.

Be lucky, be smart.

Advertising Agency: Alice BBDO, İstanbul, Turkey

Smart ads

Smart: smart fortwo coupé from 8,700 €

smart fortwo coupé from 8,700 €
smart fortwo cabrio from 11,240 €

Smart print ads

Smart: Smallest turning circle. smart fortwo.

Smallest turning circle. smart fortwo.

Smart print ads

Smart: New Smart with electronic stability control.

New Smart with electronic stability control.

Smart: It Can Fit In Everywhere

Advertising Agency: BBDO Group, Istanbul, Turkey

Smart print ads

Smart: smart, the less polluting car of the world, from just 7.990€

smart, the less polluting car of the world, from just 7.990€

Smart: drive it or hate it

Smart: drive it or hate it

Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officers: Darren Richardson, Wolfgang Schneider

Smart print ads

Smart: Quicker turnarounds. The smart fortwo.

Quicker turnarounds. The smart fortwo.

Smart print ads

Smart: Silence the city. smart electric drive.

Silence the city. smart electric drive.

Smart: a genial dancing traffic light

We believe that smart ideas can turn the city into a better place.

Volkswagen ads

Volkswagen Tiguan with Hands-free parking system

Hands-free parking system.

Nissan Juke ads

Nissan Juke: fuel your passion instead

fuel your passion instead

Client: Nissan Juke

Advertising Agency: Impact BBDO, Beirut, Lebanon

Ford Mustang

Ford Mustang "Don't lose sight of your dreams"

Advertising Agency: BBDO Group, Germany

Client: Ford

Yamaha ads

Yamaha: Experience the sea completely relaxed

"Yamaha Marine Satisfaction Sea. Experience the sea completely relaxed.

Yamaha ads

Yamaha: When twins are different

When twins are different. Yamaha F40 outboards. Three different characters, one range.

Volkswagen ads

Volkswagen: Fox Rock in Rio Route

See the work at http://www.routefoxrockinrio.com/

Advertising Agency: AlmapBBDO, Brazil

Mobil 1: virtually transform you

Imagine a world where you get to rub shoulders the Vodafone McLaren Mercedes pit crew and gain access to exclusive vi