Apple "unMute" by Miami Ad School

Kindly note that this is STUDENT SPEC WORK and has not been commissioned by the brand.
The credits are as below:

Advert title: unMute
Campaign name: unMute
Media: Innovation, Digital, Experiential
Industry: Electronics, Technology
Published: April, 2019
Market: Global
Language: English
Advertising School: Miami Ad School, Mumbai, India 
Advertiser: Apple
Brand: iPhone
Copywriters: Palak Kapadia, Rohit Wani

Synopsis: The world has moved on to using voice commands, but still a group of people, larger than the entire population of the USA can't make a simple phone call. With Apple, we think different and help solve this issue.
Presenting unMute, a new feature on the iPhone, that allows users of sign language to make audio calls by using Face ID and gesture recognition. With this new feature, people using sign language can call 911 during emergencies, leave voice messages, give voice commands, and also translate sign language for those who don't understand it.

Category

Ad Agency
Miami Ad School

Brand

Media
Integrated
Country
India
By adRuby, 2 March, 2020

Similar content

Apple: iPhone 5s Metal

Introducing iPhone 5s.

Fender Penny Presser

The Fender Penny Presser transforms useless pennies into useful instruments while helping public sch

iPhone 5 with noise canceling

Even when the world gets noisy, iPhone 5 with noise cancelling lets you have a better phone call.

Dyson print

Dyson: Vomited kitty fur served raw

"Hairball a la Tartare. Vomited kitty fur served raw. Topped with soil, dust, and one used band-aid.

Apple: Your verse anthem

We're humbled and inspired by what people do with iPad. So we set out to capture some of their stories.

Apple: Shot on iPhone 6

Apple: Shot on iPhone 6

Advertising Agency: TBWA\Media Arts Lab, Los Angeles, USA

WeTransfer "Share to Perfect"

WeTransfer "Share to Perfect"

Advertising Agency: Miami Ad School, Berlin, Germany

Spotify #ScreenOutLoud

Spotify is a #1 music streaming choice amongst millennials in the U.S.

LaCie ads

LaCie: Cloud based software is vulnerable to hackers

Cloud based software is vulnerable to hackers.
Trust Us, Not It.

Advertising School: Miami Ad School

Apple: FaceTime Every Day

Every day, more people connect face to face on the iPhone than any other phone.

Fujifilm print ad

Fujifilm "For stories with no expiry"

Thanks to the assistance of Instagram Story, stories are captured faster but also “expire” faster – only after 24 hou

LG ads

LG ovens with Dinner Alert

A new innovative series of LG. ovens that alerts families, specifically kids, when dinner is ready.

Apple, iPhone 4S tv advertisement

"Siri knows all kinds of things -- even your nickname."

iPad is up for anything you are

Advertising Agency: TBWA\Media Arts Lab, USA

Bose print ad

Bose Corporation: Boost Your Emotions

Advertising Agency: Miami Ad School, Berlin, Germany

Apple: iPhone 5 - Photos Every Day

Every day, more photos are taken with the iPhone than any other camera.

Canon print ads

Canon: Powerful Flash

Advertising School: Miami Ad School, Miami, FL, USA

Philips: "Reveal More. Laser hair removal at home." by Miami Ad School

Philips: "Reveal More. Laser hair removal at home." by Miami Ad School

Advertising School: Miami Ad School, USA
Creative Directors: Florian Weitzel, David Herrmann

Vodafone

Vodafone: No more broken conversations

Advertising School: Miami Ad School Hamburg, Hamburg, Germany
Tutor: Savina Mokreva

AT&T: Data Share case study video

Advertising School: Miami Ad School, Miami Beach, USA