IKEA beds are really, really good.
Advertising Agency: Wirz/BBDO Zürich, Switzerland
Chief Creative Officer: Livio Dainese
Creative Director: Caspar Heuss
Art Director: Heiri Schnorf
Copywriter: Katrin Espelage
Agency Producer: Bettina Faessler
Event Production: JEFF Zürich
Movie Production: Jan Mettler, Filmgerberei
Composer: Max Richter
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