Heineken: The Jonah Lomu Machine

What happens when you take one of rugby’s biggest legends and hide him inside a prize machine in a Dublin pub? To mark Heineken’s sponsorship of Rugby World Cup 2015.

Looking for something new and innovative on ads? It's not Heineken: The Jonah Lomu Machine. Looking for something unquestionably fun? It is Heineken: The Jonah Lomu Machine.

Advertising Agency: Rothco, Ireland
Agency Producer: Laura Ellis / Art Director: Ray Swan / Copywriter: Emma Sharkey
Executive Creative Director: Alan Kelly / Strategy: Shane Doyle / MCCP
Account Director: Grace Looney / Account Manager: Susan Nelis
Production Company: Rattle / Director: Matt Golding
Producer: Conor Mulherne / Executive Producer: Ross Killeen
Social: Eric Gasparro / Post House: Rattle
Grade: EMC Post Production / Motion Graphics: Rattle
Digital and Social strategy: Emer Fitzgerald

Category

Ad Agency
Rothco

Brand

Media
Ambient
Country
Ireland
By adRuby, 27 August, 2015

Similar content

Heineken: Heineken Cup

Heineken's new Heineken Cup ad set in the South of France.

Advertising Agency: Rothco, Dublin, Ireland

Heineken ads

This billboard is cooling your Heineken. Cheers

As the world's largest music and entertainment festival kicks off in Rio de Janeiro this week and continues through t

Heineken

Heineken: at Tour de France 2013

"Christopher Froome is a Yellow Jersey winner at Tour de France 2013."

Heineken: The SUB Livingroom

During the Milan Design Week 2014 Heineken invited people to play The SUB, its latest draught machine.

Heineken

Heineken is Serving the planet

Serving the planet

Heineken: The Payphone with Fred Armisen

In this social experiment, comedian Fred Armisen anonymously calls a payphone across the street from the Comedy Cella

Heineken ads

Heineken has a lot to teach

A beer has a lot to teach

Heineken

Heineken: Face the consequences or drink responsibly.

Face the consequences or drink responsibly.

Client: Heineken

Heineken: The Chase with James Bond

James Bond unwittingly draws a bystander into the action as he tries to throw off his pursuers.

Heineken: Primavera Sound Foundation

At the Primavera Sound Foundation group meetings we will try to help the most affected young people to get their live

Heineken - Nature's Wonder

Advertising Agency: TBWA Neboko, Netherlands
Production Company: Bacon / Director: Bart Timmer

Heineken "Cheers to all" #Cheerstoall #Heineken

Heineken has fun with gender stereotypes in his latest campaign and still no "beer for wom

Heineken: it's impossible to find a ticket for Wembley

Do you think it's impossible to find a ticket for Wembley with only a few days left to the Final?

Heineken "Father&Son" the better driver is always the one who doesn't drink

Father and son, Keke and Nico Rosberg, who are world champions in Formula 1 racing, compete among themselves for the

Heineken: GOING OUT WITHOUT YOUR GIRLFRIEND

Advertising School: Miami Ad School, São Paulo, Brazil

Heineken "Home Gatherings" by Publicis

Since responsible home parties are an ever-growing trend in countries where it’s safe and permitted a popular beer oc

Heineken - The Wall of Opportunities

During Milan Design Week 2013, Heineken invited everybody to Open Your World at "The Wall of Opportunities".

Pepsi ads

The Pepsi Slavic Epopee

Advertising Agency: Mark BBDO, Prague, Czech Republic

Corona: Live Mas Fina

Conventional wisdom on how to live is flawed.

Vichy Catalán ads

Vichy Catalán: The new wave of soft drinks

 The new wave of soft drinks.

Product: Vichy Catalán

Advertising Agency: TBWA, Barcelona, Spain