IBM wants to help

With solutions for today’s challenges in traffic, energy, safety and more, IBM is striving towards a ‘Smarter Planet’. IBM wanted to get this vision across in the Netherlands; but, had a limited communications budget. Building a smarter planet starts with challenging the status quo. Thinking in an unrestricted way about what can be improved. Like children do. They come up with surprising, original ideas.

Advertising Agency: Ogilvy & Mather, Amsterdam, Netherlands

Creative Directors: Darre van Dijk, Henk Nieuwenhuis / Copywriters: Henk Nieuwenhuis, Joost van Nistelrooij / Art Directors: Darre van Dijk, Oscar Flinterman / Agency Producer: Brenda Bentz van den Berg / Strategy Director: Mariette Hamer / Account Manager: Zilla Smith

Category

Ad Agency
Ogilvy

Brand

Media
Ambient
Country
Netherlands
By adRuby, 17 December, 2012

Similar content

IBM

IBM: smarterplanet: Now every doctor knows you personally

"Drivers can see traffic jams before they happen."

"Buildings bring down their own energy costs."

IBM ads

IBM built the solution

Advertising Agency: Ogilvy, Bangalore, India

IBM print ads

IBM: Using data analytics and optimization, IBM helps

Now fresh air freezes energy costs.

IBM: IBM Data Wall

Ogilvy & Mather creates a new interactive experience for IBM and the US Open that leverages IBM's intense data an

IBM: If cities were smarter

IBM is committed to creating solutions that help cities all over the world get smarter, in order to make life in thos

Philips: The Silent Couple

Agency: Ogilvy

Duracell ads

Some things don’t deserve to die

Some things shouldn’t end before the end

Panasonic print ads

Panasonic Baby Monitor: Baby wake up call

Baby wake up call. Panasonic Baby Monitor.

SFR ads

SFR: Unlimited calls for life

"Unlimited calls for life: Please feel free to use this page to keep yourself occupied during your phone call."

VIVA: "We Apologize for the Adjustments" by Memac Ogilvy

VIVA: "We Apologize for the Adjustments" by Memac Ogilvy

Advertising Agency: Memac Ogilvy, Dubai, United Arab Emirates
Creative Director: Mohamed El-Naggar

Philips print ad

Philips: Shave away the barriers.

Shave away the barriers.

Advertising Agency: Ogilvy & Mather, Kiev, Ukraine

Singapore ads

Philips Extra Virgin AIR - OIL

Advertising Agency: Ogilvy & Mather, Singapore

HTC: HTC ONE BoomSound

Client: HTC

Advertising Agency: Ogilvy & Mather, Shanghai, China

Duracell ads

Duracell: Our most powerful battery ever

Our most powerful battery ever. Duracell Ultra

Advertising Agency: Ogilvy, Paris, France

IBM Cloud Hero: Runkeeper

Simon Wheatcroft, a blind runner, uses Runkeeper's mobile application to overcome his challenge to do what he loves -

Philips ads

Our strongest performer

"Performer. Our strongest yet."

Advertising Agency: Ogilvy & Mather, Prague, Czech Republic

Vodafone ads

Vodafone - Celebrate Bandra

"Celebrate Bandra with music

Celebrate Bandra with food

Celebrate Bandra with shopping

Vodafone ads

Vodafone: Your number just got sweeter

Your number just got sweeter.

Advertising Agency: OgilvyOne Mumbai, India

Philips ads

Philips: Designed for men. Appreciated by women

"Designed for men. Appreciated by women.

LG print ads

LG: Like a boss

Advertising Agency: Memac Ogilvy & Mather, Amman, Jordan