Marvel Studios "The Avengers"

The Avengers
The Avengers

How do you promote a Marvel Studios movie with multiple superheroes?
We decided to do it by showing - none of them.
We promote 'The Avengers' by launching Print Ads in New York to remind the city, that saving the world comes at a cost.
After all, once the Avengers assemble, the city is littered with big Craters and yellow police lines.

Advert title(s): The Avengers
Media: Print
Advertising Agency: Miami Ad School

Art Director: Hridaynag Kooretti
Copywriter: Vaidehi Mewawalla,  Deepika Desai,

Brand: Marvel Studios

Country
United States
Media
Print

Category

Brand

Ad Agency
Miami Ad School
By adRuby, 3 June, 2020

Similar content

13th Street

13th Street:Turning primetime into crimetime.

Turning primetime into crimetime.

Client: 13th Street

The Times "Time To Act"

Title: Time To Act

School: Miami Ad School San Francisco

Metro ads

Metro: Daily information you should know

Daily information you should know.

Advertising Agency: Miami Ad School, Madrid, Spain

Spotify Sign-In

Spotify Sign-In

There are 270 million cars in the U.S and in those cars, millions of people commute for 35 minutes each way on averag

The New York Times "The Deep Search"

When googling a topic, nobody goes further than the first page.

Wired: it’s not just about posting comments

Context: Wired, the leading technology and culture magazine, clocks 20.

Penguin Audiobooks: Book Trailers

Books are promoted awfully and movie trailers are awesome.

The New York Times "Alexa Reads The News"

While journalism is plagued with various issues, there is one which is often ignored.

Spotify: Technology should keep us connected

Technology should keep us connected. With Spotify Swap, we can share a moment with music lovers anywhere.

The New York Times print ads

The New York Times: Roots are stronger than walls

Roots are stronger than walls

Google + HMCT "Play The Protest"

Google + HMCT "Play The Protest"

Short rationale: This project was created as a D&ad New Blood entry

Mix against AIDS

In Brazil, surveys have shown that the number of HIV cases keeps growing among young people.

ESPN: Snake Eyes

Advertising Agency: Creative Works, USA

GQ ads

GQ teaching style to men

"If you're that wrestler, just don't. / If you're that MC, just don't. / If you're that rapper, just don't.

La Voz del Interior: Some drivers are lucky

Advertising Agency: Ogilvy & Mather, Buenos Aires, Argentina

Paramount: Terminator Genisys

He's back. Watch the new Terminator Genisys big game spot starring Arnold Schwarzenegger.

Amazon Prime Video "The live trailer"

Creative Idea:

Amazon Prime "The Pogmentary – Born ready"

More than a football success story, the prime video documentary about Paul Pogba, is about a mindset

Berlitz ads

Berlitz: Learn to understand foreign sounds.

Learn to understand foreign sounds.

Advertising Agency: Miami Ad School, Hamburg, Germany

Burger King

Burger King: Delivery 5535-1364

Advertising School: Miami Ad School, São Paulo, Brazil