Mazda "YOUR GETAWAY CAR"

Mazda x Spotify set you up for some badly needed peace and quiet and uplifting tunes

We’re all feeling the effects of the Covid-19 pandemic. Whether it’s worrying about our health, juggling between looking after the kids and working from home or simply the stress that comes from being cooped up all together 24/7 with no privacy – this crisis is definitely taking its toll. So Mazda thought it would give you a little ‘Me Time’.

For many the car is the one place they can get a little respite and privacy. In regular times it’s their private sanctum –and now even more so. That’s why teaming up with Spotify, Mazda decided to create and curate a few playlists (only 10 minutes long each – so you won’t get into trouble with the misses) that are bound to lift your spirits. Whether you’re looking for an energizing ‘Pick Me Up’, ‘Zen Me Out’, or ‘G-d Give Me Strength’ effect – Mazda has the perfect playlist lined up for you.

Credits:

Agency Credits: BBR Saatchi & Saatchi Israel

Client: Mazda – Delek Motors

CEO: Ben Muskal

CCO: Yaron Perel

Creative VP: Lior Meiri

Creative Director: Ori Hasson

Creative Team : Lika Mishne, Noam Nizrad, Itamar Paradny

Agency producer:  Iris Yisraeli

VP Client Services: Aviv Benzikri

Account Supervisor:  Moran Herscovich

Account Manager: Lilia Zigelboim, Alex Gurfinkel

Marcom: Eva Hasson