McDonald's Big Mac Glow

To share the joy of the holidays, a McDonald's Big Mac was built using festive lights inside multiple transit shelters in Vancouver, British Columbia.

Advertising Agency: Cossette, Vancouver, Canada

Co-Chief Creative Officers: Matthew Litzinger, David Daga / Creative Director: Michael Milardo
Art Director: Cameron McNab / Copywriter: Kate Roland
Producer: April Haffenden / TSA Stunt Manufacturer: Metropolitan Fine Printers
Group Account Director: Anne Buch / Account Director: Karen Babiak
Account Executive: Shirley Lam / Media: OMD

Category

Ad Agency
Cossette

Brand

Media
Outdoor
Country
Canada
By adRuby, 5 April, 2013

Similar content

McDonald's new Spicy Thai McBistro sandwich

In the new commercial for the Spicy Thai McBistro Chicken Sandwich, every bite is spicier than the last.

McDonald's

McDonald's Open 24 hours

Open 24 hours Advertising Agency: Cossette West, Canada Photography: Hans Sipma / Art direction: Bart

McDonald's: "BMxB Limited Edition Collaboration" by Cossette

The combination of two icons. A product of culture. A beacon of courage.

McDonald's ads

McDonald's: the rise of an Egg McMuffin

This digital billboard pulled real-time data to synchronize the rise of an Egg McMuffin with the sun, a timely r

McDonald's ads

McDonald's "The Playoffs Menu" by Cossette

The NHL Stanley Cup playoffs just wouldn't be the same without playoff beards.

McDonald's: the Chicagoland Burger Build Off finalists

Advertising Agency: Cossette, Chicago, USA

McDonalds advertisement

The hunt isn't over yet.

"The hunt isn’t over yet."

Advertising Agency: Cossette, Montréal, Canada

McDonald's: The Secret Secret Menu Challenge Denial Video

McDonald’s Canada’s Non-Communications Director explains what you should already know: There is no S

McDonald's "Happy Moving Day"

McDonald's "Happy Moving Day"

In the Canadian province of Quebec, it is a tradition that rental contracts all end on the same day, a situation that

McDonald's ads

McDonald's: as easy as breakfast

In the morning not everything is as easy as breakfast at McDonald's

McDonalds

McDonald's for Happy Halloween

Advertising Agency: DDB, Finland

McDonald's: Summertime is popsicle time.

McDonald's: Summertime is popsicle time.

Summertime is popsicle time.

Advertising Agency: TBWA, Lisbon, Portugal

McDonald's: "FIFA World Cup"

McDonald's: "FIFA World Cup" by DPZ&T

FIFA World Cup
RUSSIA 2018

Advertising Agency: DPZ&T, São Paulo, Brazil

McDonald's "My McFlurry. Imagine yours."

McDonald's "My McFlurry. Imagine yours."

Imagine your own McFlurry with your favorite toppings.

My McFlurry. Imagine yours.

McDonald's "Family Proof"

McDonald's "Family Proof" by TBWA

Family Proof

Client: McDonald's

McDonalds

McDonald's: Real Café Mood

Advertising Agency: DDB Budapest, Hungary

McDonald's: Double Fries

Advertising agency: DDB, Poland

McDonald's: The Trunk & The Bear & The Spear

Advertising Agency: TBWA\PARIS, France

McDonald's ads

Now at McDonald's

Now at McDonald's. Two for one after midnight.

McDonald's "the dishes that wanted to be from McDonald's"

McDonald's "the dishes that wanted to be from McDonald's"

It is creative, beautiful, minimalist ... it has impact.