Get ready to be dazzled as Morrisons unveils its latest Christmas ad, "The Greatest Show at Home." This year, the spotlight isn't just on the festive feast but also on the unsung heroes of the kitchen: the oven gloves!
Directed by the visionary Michael Gracey, known for his work on The Greatest Showman, the ad is a whimsical journey through festive kitchens across the nation. The much-loved oven gloves return, this time fully animated and bursting with personality. They're not just kitchen accessories; they're a chorus of encouragement, singing the heartwarming tune "Give a Little Love" from Bugsy Malone.
The ad celebrates the joy of hosting and the magic of Christmas. From the anticipation of a perfectly roasted turkey to the satisfaction of a beautifully plated dessert, the oven gloves are there to guide and inspire. With a talented choir of 26 Morrisons colleagues providing the vocals, the ad captures the festive spirit and the collective effort that goes into creating a memorable Christmas.
Morrisons has outdone itself this year, delivering a visually stunning and emotionally resonant ad that is sure to become a Christmas classic. So, grab your popcorn, get cozy, and let the oven gloves take you on a festive adventure.
Advertising Agency: Leo Burnett
Creative Director - Gareth Butters
Creative Director - Kimberley Gill
CCO - Mark Elwood
ECDS - James Millers and Andrew Long
Senior Producer - Anna Cartwright
Chief Production Officer - Emily Marr
Creative Director of Design - David Allen
Senior Designer - Harry Ingrams
Business Director - Sophie Garrett
Account Director - Ben Mallins
Senior Account Manager - Gabriella Watts
Account Executive - Jessica Lakey
Head of Planning - Joe Beveridge
Planning Director - Rebecca Priest
Project Director - Fahed Eichikhe
Trade Senior Producer - Georgia Morris
Trade Creative - Joshua Merriam
Production Brand
Director - Michael Gracey at Partizan
Production Company - Partizan
Managing Director/Executive Producer - Jenny Beckett
Head of Production - Ella More O’Ferrall
Producer - Daniel Wheldon
Line Producer - Lucy Banks
Director’s Assistant - Sophia Nagar
Production Manager - Matt Bulaitis
Production Coordinator - Alice Pitt-Carter
Production Assistant - Ella Kander
DOP - Stephen Keith Roach
Production Designer - Olly Williams
Stylist - Ashley Dando & Clem Miller
Model Maker - Arch Model Studio & Yuki Honjo Archer
Puppeteers - Olly Taylor, Helena Smee, Marcus Clarke, Laurence Moran
Casting Director - Hannah Birkett
Home Economist - Elaine Ngan
Editor - David Spearing
VFX: Black Kite Studios
VFX Supervisor: Dan Sanders
Colour: Richard Fearon
Shoot Supervisor: Daniel Sanders
2D Lead: Paul Wilmot
2D Artist: Matt Hutchins, Mauro Nodari, Lysa Cornic, Warren Gebhardt
Executive Producer: Hannah Ruddleston
Senior Producer: Hazel Gibson
Music Supervision/Licensing - Wake The Town
Music Direction, Production, Sound Design & Mix - String & Tins
Music Producer, Voice Director, Sound Design & Mix - Adam Smyth
Sound Design & Composition Producer - Alina Miroshnichenko
Composition Re-Arrangement - Joseph Alexander
Production Trade
Director - Gareth Sambridge
Production Company - Annex
EP - Basil Stephens
Producer - Fred Robinson
DOP - Jordan Stephens
Production Designer - Matt Duddleston
Puppets - Arch Model Studio
Model Maker - Yuki Honjo Archer
Puppeteers - Olly Taylor
Home Economist - Elaine Ngan
Editor - Brian Beattie
Post Production - Prodigious
Grade - Matthew Lee-Redman
Post Producer - Jessica Scanella
Offline editor - Brian Beattie
Flame - Jack Kennedy
Audio - Henry Frith
Music Composition & Sound Design - String & Tins
Sound Design & Composition Producer - Alina Miroshnichenko
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