Nestle Nutrition Cart is Teaching kids to eat healthy

Nestle Nutrition Cart is Teaching kids to eat healthy
Nestle Nutrition Cart is Teaching kids to eat healthy

Facts

Obesity in the Middle East is twice the global rate.

Insight

It's often said, healthy habits start at home. The problem is, families cannot eat healthier if they don't have the right ingredients available to enjoy a balanced diet.

Idea

We turned a kid's shopping cart into an educational tool, by simply adding colour-coded pouches that mirror the balanced food requirements recommended for children in the UAE.

We also partnered with Carrefour and redesigned the supermarket's wayfinders to match the cart - making it fun and easy for kids to follow a balanced diet.

 

Client: Nestle

Advertising Agency: Geometry Global, Dubai, United Arab Emirates

Extra video
Country
United Arab Emirates
Media
Print

Category

Brand

Ad Agency
Geometry Global
By adRuby, 29 July, 2020

Similar content

Nestle Joya: The Hottest ice cream ever

Advertising Agency: Publicis, Israel

Nestle: Chocolate Kitten Heart Bear

Advertising Agency: Popkultura, Kazakhstan

Nestlé FITNESS Bra Cam

At Nestlé FITNESS, we're committed to raising breast cancer awareness with our Pink Ribbon initiative.

Nestle: "Easter with Nestlé" by David

No one is too grown-up to enjoy Easter with Nestlé.

Nestlé Extreme Ice Cream: Til the end

Advertising Agency: JWT, Paris, France

Production Company: Gang Films
Director: Sebastien Grousset

KFC "NOISY CHICKEN"

KFC "NOISY CHICKEN"

Geometry Argentina presents its new "Noisy Chicken" campaign for KFC's Crispy chicken

China Times

China Times

Brings out the chinese in anyone Advertising Agency: DDB, Dubai, UAE Executive Creative Direct

Chupa Chups: Just another alien invasion

Just another alien invasion in the wonderful world of Chupa Chups and Chuck!

Ciagro print ads

Ciagro: The best rice ever

Client: Ciagro

Beans / Fish / Steak
It's a perfect combination.
The best rice ever.

McDonalds print advertisement

McDonald's: Big ones, small ones

Big ones, small ones, this way up ones and of course, the red one.

Client: McDonald's Happy Meals

OREO: Wonderfilled Anthem

With a light and illustrative look, the cookie is passed between the three little pigs, the big bad wolf, Dracula, an

OREO: would he let her stay up past bedtime?

Wonder if a girl gave an Oreo to her Dad - would he let her stay up past bedtime?

Followfish

Followfish: Follow the true taste

Follow the true taste. The world’s first pizza with tracking code.

Snickers ads

Snickers: When you're in the mood for just a little something.

When you're in the mood for just a little something.

Advertising Agency: BBDO, New York, USA

Starbucks print ad

Starbucks: So irresistable.

So irresistable.

Advertising School: Brother Ad School, Santo Domingo, Dominican Republic

Buzzy Bubble print ads

Buzzy Bubble: Chicle de Fruta

Client: Buzzy Bubble

McDonald's

McDonald's: Where does the ... come from ?

Advertising Agency: TBWA Lisbon, Portugal

Doritos - Baby Dragon by BBDO

If you're not paying attention, it sounds like he says "Getting a baby drunk" which of course caught my attention....

Indomie Noodles: "Flavor of Love"

Indomie Noodles: "Flavor of Love"

Indomie has come a long way since its humble beginnings in the 1970's.

Hunger Monster

McDonald's: The Hunger Monster showed up?

A monster that is always creeping in at night, when all restaurants are closed and nothing can help it but some delic