Stay Pure. It's like a motto and a statement. It's a way of life that's born out of this land and the accessibility of going out: surfing by day and skiing by night.
Advertising Agency: Open, Toronto, Canada
Creative Director: Martin Beauvais /
Strategic Lead: Christian Mathieu / Art Director: Tyler Mckissick
Copywriter: Layton Wu / Project Lead: Christine Macdonald /
Agency Producer: Anna Tricinci
Production Company: OPC Family Style / Executive Producers: Liz Dussault, Donovan Boden
Directors: Jon and Torey / DOP: Todd Duym / Line Producer: Ed Callaghan / Editorial Company: School Editing / Executive Producer: Sarah Brooks / Editor: Ryan Hunt / Assistant Editor: Daniel Bochenski / Music Company: Vapor Music / Creative Director: Joey Serlin / Composer: Andrew Harris / Producer: Natalie Schnurr
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