Skip to main content
Home

ad Ruby

Main navigation

  • Home
  • Print
  • Outdoor
  • TV / Film
User account menu
  • Contact
  • Log in

Breadcrumb

  1. Home
  2. DEVK Insurance
  3. DEVK Insurance: How do you explain that to your Insurance company?

DEVK Insurance: How do you explain that to your Insurance company?

DEVK Insurance ads
DEVK Insurance

Our idea played with the typical fan cam on the the big screen during halftime. While the audience saw fans as usual on the screen, we cut to pre-produced small ads that purported to be a real-life incident in the l stands - followed by: "How do you explain that to your Insurance company?...Just call!". This innovative use of a well known and quite static medium spread rapidly throughout the web and recieved media coverage - from Japan to Brazil.

case video: https://www.youtube.com/watch?v=SK_g_UTVOpQ

Advertising Agency: Grabarz & Partner, Hamburg, Germany

Creative Directors: Christoph Stricker, Thomas Dempewolf / Art Director: Matthias Preuss / Copywriters: Tim Bange, Joshua Mackowiak / Chief Creative Officer: Ralf Heuel / Managing partner: Thomas Eickhoff
Group Head Creation: Mathias Lamken / Agency supervisor: Julia Wilhelm / Agency producers: Judith Uhrlau, Henriette Ahrens / Production company: COBBLESTONE / Executive Producer: Philipp Schmalriede / Junior Producer: Daniel Mittwede / Production Assistant: Svenja Widegreen / Director: Jonas Arnby / DOP: Niels Thastum / Editor: Moe Bakhshipour

Country
Germany
Media
Ambient

Category

  • Financial services

Brand

  • DEVK Insurance
Ad Agency
Grabarz & Partner
By adRuby, 25 May, 2013
  • Add new comment
  • 598 views

Similar content

BMO "Jersey Swap" by FCB

BMO, a proud sponsor of the MLS Montreal Impact, wanted to give back to the soccer community.

Visa print ads

Visa: Win free movies for a year

Advertising Agency: Whybin\Tbwa, Sydney, Australia

Swiss Life print ads

Swiss Life: For all life's twists and turns

We've got everything we need a loan. / My career is the most important thing are my children.

ISBANK print

ISBANK: Foreign exchange made easier.

Foreign exchange made easier.

Advertising Agency: Tribal Worldwide Istanbul, Turkey

He-Man vs. Skeletor - GEICO

He-Man foils Skeletor's plan to conquer Castle Grayskull but a distraction enables Skeletor to escape.

BNP Paribas and Sid Lee: A Legacy of Inclusion and Impact

In 1973, a remarkable partnership was forged between BNP Paribas and the French Federation of Tennis (FFT) to

Visa: Visa Go World campaign

Film for Visa featuring Vietnam National Judo champion Van Ngoc Tu for the Visa Go World campaign for the London 2012

Nationale-Nederlanden: 100% satisfaction with your car claim

Nationale-Nederlanden, the biggest insurance company in The Netherlands introduces something new: Insurances.

New Zealand Insurance print ads

New Zealand Insurance: Bad's not going anywhere

Bad's not going anywhere. Neither are we.

TsesnaBank: "Profitable Deposits" by Veent

TsesnaBank: "Profitable Deposits" by Veent

Advertising Agency: Veent Agency, Almaty, Kazakhstan

Porsche "Shaped by performance" by Grabarz & Partner

Client: Porsche

Ahlibank print

Ahlibank: It's all about truth

It's all about truth and transparency in banking.

Advertising Agency: FP7 / MCT, Oman

Visa: "Flying"

Visa celebrates Sarah Hendrickson and the Olympic debut of Women's Ski Jumping with the words of a g

Coinstar presents Bills vs. Coins

Would you choose a $50 bill or a jar of random coins? Not so simple, the coins could be #MoreMoneyThanYouThink.

Tochka Bank "The wrong bank" by Voskhod

Banks are all about money, right?
Banking service is all about huge amount of papers and time, right?

AKSigorta "A single virus may control your house"

AKSigorta "A single virus may control your house"

Advertising Agency: Tribal Worldwide Istanbul, Istanbul, Turkey

Visa ads

Visa a la carte

Advertising Agency: Seis Grados, Santa Isabel, Chile

Vancity Credit Union: Counts Superboard

Making positive change in the world can be as easy as banking with Vancity. Are you ready for change that counts?

GEICO: Genies - Did You Know

Client: GEICO Auto insurance

Interac

Interac "Own Your World" by Zulu Alpha Kilo

Client: Interac

Advertising Agency: Zulu Alpha Kilo, Toronto, Canada

Like us on Facebook!

ad Ruby

Friends

»Haut Fashion  »Electric Hunter  »Panorica 

Latest news

BBH Singapore - Unthinkables

The Gum That Shouldn’t Exist—But Does

Cazoo Rebrands With 'The Right Car for Anyone' Animated Campaign

Wanna Play? The Citroën Ami Turns Urban Mobility Into a Joyride

McDonald’s National Filet-O-Fish Day

McDonald’s Revives Filet-O-Fish Fan Group with £2 Offer

Natura

Smell That? It's the Future of Healthcare—Bottled by a Beauty Brand

The Odyssey of Wilson: Turning Plastic into Persuasion

Almacenes Tía

WMG Ec: Almacenes Tía + Hot Wheels

Oma’s Soep Fights Elderly Loneliness With Free Meal Campaign

Saltanat Light: When a Blink Speaks Louder Than a Shout

Flowers

“Flowers”: A Fragrance That Should Never Be on Asphalt

Pagination

  • 1
  • Next page

Popular ads

McDonalds print advertisement

McDonald's: The thing you want

SolarCity: Coal Oil Gas

Touchboard Discounts

Touchboard Discounts from Itaú and Africa Creative

Greenpeace ads

Greenpeace: Save the trees

McDonald's ads

McDonald's New Loose Change Menu

WWF

WWF: "Don't let garbage replace wildlife" by Traffik

Greenpeace ads

Greenpeace: Change the picture now

Pepsi "Play Never Stops" #FORTHELOVEOFIT

Nike

Nike "I'm making myself stylish" by The Creative Deer

Kasturba Hospital

Kasturba Hospital against obesity and fattiness

Pagination

  • 1
  • Next page
RSS feed
#McDonald's(129)
#Volkswagen(96)
#Coca-Cola(68)
#Amnesty International(55)
#Samsung(54)
#IKEA(52)
#Audi(50)
#Toyota(49)
#Honda(47)
#Pepsi(41)
#Greenpeace(41)
#Burger King(39)
#WWF(38)
#Ford(38)
#Adidas(37)
#Nike(37)
#Fiat(37)
#BBDO(336)
#DDB(267)
#Ogilvy(239)
#TBWA(218)
#Publicis(202)
#Leo Burnett(180)
#Y&R(174)
#Saatchi & Saatchi(146)
#Grey(133)
#Miami Ad School(130)
#JWT(125)
#McCann Erickson(101)
#Other(88)
#Lowe(62)
#Wieden + Kennedy(60)
#BETC(59)
#Havas(58)
Powered by Drupal