IKEA Bedroom Stories - Frank the Cosplayer

Frank is a civil servant by day, cosplayer by night. His passion for cosplay was taking over his bedroom. Watch how we helped fit his two worlds into one.

Advertising Agency: BBH, Singapore

Business Director: Christina Chong / Account Director: Sheila Melbye / Account Manager: Jade Cheng
Head of Engagement Planning: James Sowden / Social Strategist: Josie Khng
Executive Creative Director: Scott McClelland / Senior Art Director: Eirma Webster
Senior Copywriter: Angie Featherstone / Art Director: Marcus Yuen / Copywriter: De Neng Lim
Producers: Daphne Ng, Bhavna Shivayogimath / Production Agency: Black Sheep Productions

Category

Ad Agency
BBH

Brand

Media
Online
Country
Singapore
By adRuby, 13 March, 2014

Similar content

IKEA print ads

IKEA: Make every hour Earth Hour

Save even when you're not. Make every hour Earth Hour. LED lights use 85% less energy than incandescent bulbs.

IKEA - Make room for passion - by DDB

IKEA’s mission is to get Belgians to fully enjoy their homes, their time and their lives.

IKEA

IKEA: Be prepared this PrideFest

Advertising Agency: 303LOWE, Perth, Australia

IKEA: Watch movies in cozy beds

Advertising Agency: Instinct, Moscow, Russia

Client: IKEA
 

IKEA: "SLEEP" by Wirz

IKEA beds are really, really good.

IKEA "gift for champions"

IKEA "gift for champions"

After the Toronto Raptors basketball team won the NBA, the residents were ready to give anything to keep American bas

IKEA: Night Walkers by Jesper Ericstam

Advertising Agency: Akestam Holst, Sweden

IKEA: Say it with a bed

Life keeps changing, but how often does your bed change with it? Not often enough.

IKEA: "End the Everyday Drama" by Ogilvy

Get yourself some well-deserved rest. Choose a mattress that suits your body and budget with a 25-year guarantee.

Ikea "Out of closets"

Ikea has 34 stores across 7 countries where LGBTQ+ people are punished by death for ‘coming out of t

IKEA outdoor ads

IKEA: Is happy to help

Advertising Agency: thjnk, Hamburg, Germany

IKEA for Madeira

Launch of the IKEA online store for Madeira

IKEA furniture

IKEA: "go furniture-crazy" by Ogilvy

During the IKEA Winter Sale in the Middle East, customers save up to 75% OFF select items, making IKEA furni

IKEA

IKEA: Some Things Are Better Kept Separate

Some Things Are Better Kept Separate

Advertising Agency: JWT, Warsaw, Poland

IKEA print ads

IKEA: Where family starts.

Where family starts.

Advertising Agency: thjnk, Hamburg, Germany

IKEA: The other letter

Advertising Agency: McCann, Spain

Client: IKEA

IKEA: Playin' With My Friends

Our 'Playin' With My Friends' advert is all about bringing people together this party season.

IKEA outdoor ads

IKEA: Boy meets girl

Advertising Agency: Leo Burnett, Toronto, Canada

IKEA: Kallax real time

Advertising Agency: Grey, Warsaw, Poland

IKEA "Silence The Critics"

When it comes to hosting, we all have those little voices in the back of our heads that say our home isn’t up to the