IKEA: Catalogue Aria

To launch the new IKEA catalogue we did a remake of the "Catalogue Aria" originally written by Mozart back in 1787, and had a real opera-singer performing it in the middle of Stockholm - in front of a surprised crowd waiting for Stockholm's annual Culture Festival to begin. 

Advertising Agency: Futurniture, Stockholm, Sweden

Account executive: Jakob Lind / Creative Director: Fredrik Nilsson / Art Director: Hanna Meijer
Copywriter: Björn Wigenius / Photographer: Fredrik Andersson / Producer: Nasim Kabiri / Opera-singer: Sami Yousri

Category

Ad Agency
Futurniture

Brand

Media
TV / Film
Country
Sweden
By adRuby, 19 August, 2013

Similar content

IKEA Bedroom Stories - Frank the Cosplayer

Frank is a civil servant by day, cosplayer by night. His passion for cosplay was taking over his bedroom.

IKEA Supper Club: Kitchen Blind Test

Advertising Agency: Åkestam Holst, Stockholm, Sweden

Client: IKEA

IKEA: the ultimate guide to bedroom satisfaction

The IKEA Kåma Sutra is the ultimate guide to bedroom satisfaction.

IKEA "Our Little World"

IKEA has always recognised the value of a wonderful, practical home because our homes are our own li

IKEA

IKEA: Assembly Service

Advertising Agency: DDB Tribal, Hamburg, Germany

IKEA: Time For Change

Gnomes sabotage a couple who are trying to improve their garden in this music video for The Palace Of Budapest Philha

IKEA "Stuff Monster"

Letting go of stuff that’s weighing us down feels good. Letting go of it responsibly feels even better.

IKEA - Make room for passion - by DDB

IKEA’s mission is to get Belgians to fully enjoy their homes, their time and their lives.

IKEA

IKEA: Be prepared this PrideFest

Advertising Agency: 303LOWE, Perth, Australia

IKEA: Watch movies in cozy beds

Advertising Agency: Instinct, Moscow, Russia

Client: IKEA
 

IKEA: "SLEEP" by Wirz

IKEA beds are really, really good.

IKEA "gift for champions"

IKEA "gift for champions"

After the Toronto Raptors basketball team won the NBA, the residents were ready to give anything to keep American bas

IKEA print ads

IKEA: Make every hour Earth Hour

Save even when you're not. Make every hour Earth Hour. LED lights use 85% less energy than incandescent bulbs.

IKEA: Night Walkers by Jesper Ericstam

Advertising Agency: Akestam Holst, Sweden

IKEA: Say it with a bed

Life keeps changing, but how often does your bed change with it? Not often enough.

IKEA: "End the Everyday Drama" by Ogilvy

Get yourself some well-deserved rest. Choose a mattress that suits your body and budget with a 25-year guarantee.

Ikea "Out of closets"

Ikea has 34 stores across 7 countries where LGBTQ+ people are punished by death for ‘coming out of t

IKEA for Madeira

Launch of the IKEA online store for Madeira

IKEA outdoor ads

IKEA: Is happy to help

Advertising Agency: thjnk, Hamburg, Germany

IKEA

IKEA: Some Things Are Better Kept Separate

Some Things Are Better Kept Separate

Advertising Agency: JWT, Warsaw, Poland