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Nike: Future Running with Google Glass

This is a Miami Ad School Europe Student Casestudy: No relation to Google or Nike.  We do not own the music: M83 - Midnight City Running can be tedious, so we turned it into an exciting experience. By combining Nike+ and Google Glass technology we introduce the first augmented reality game for runners and those that want to start.

Advertising School:Miami Ad School, Hamburg, Germany

Art Director:Hannah Liffler, Denise Lackner / Copywriter:Dany Rothemund
Tutors:Niklas Frings-Rupp, Harinder Bajwa, Patrick Lendrum, Masaya Nakade

Category

  • Clothing & Footwear
Ad Agency
Miami Ad School

Brand

  • Nike
Media
Outdoor
Country
Germany
By adRuby, 2 April, 2014
  • Add new comment
  • 251 views

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