Sonrisas de Bombay: "Mumbai Smiles" by Caldas Naya

Sonrisas de Bombay: "Mumbai Smiles"
Sonrisas de Bombay: "Mumbai Smiles"
Sonrisas de Bombay: "Mumbai Smiles"
Sonrisas de Bombay: "Mumbai Smiles"

In India, more than 30% women are illiterate
Do we have to come so far to get equal rights?

In India, a girl gets raped every 20 minutes
Do we have to come so far to get respect?

Advertising Agency: Caldas Naya, Barcelona, Spain

Creative Director / Copywriter: Gustavo Caldas
Art Director: Mireia Puig
Account Directors: Fabiana Casañas, Aketz Zubia
Photographer: Juan Cruz Durán
Digital Retouching: Rubén Tresseras
Approval from the client: Isabel Luna, Ana Andrés, Jaume Sanllorente

"In Mumbai Smiles, we promote the GIRL project so that the girls in the slums of Mumbai can get an access to education, know their rights and have the opportunity for a better future.

Become a donor or collaborator! sonrisasdebombay.org/girlstories "

Country
India
Media
Print

Category

Brand

Ad Agency
Caldas Naya
By adRuby, 27 February, 2019

Similar content

Greenpeace ads

Greenpeace: Act now - Change the future

I'm sorry. We could have stopped catastrophic climate change... We didn't.

SWU

SWU Movement - "Love me Tender"

One less "Love me Tender" can save up to 26 liters of water.

Stop the Traffik - Girls in red light district

Advertising Agency: Duval Guillaume Modem, Netherlands

Amnesty International print ads

Living Harmony

Living Harmony.
http://humanpiano.org
Amnesty International

Amnesty International ads

The arms trade is out of control

The arms trade is out of control.

For an arms trade treaty, join us on facebook.com/amnestyarmes

Parents Of Road Victims

Parents Of Road Victims: Road safety message

Client: Parents Of Road Victims

Don't text and die
Road safety message from Parents Of Road Victims

AIDES: Man's IQ decreases as he gets undressed

Advertising Agency: TBWA, Paris, France

Street Smart

Street Smart: Slow down and watch for pedestrians

"Kids don't come with turn signals. / You can't fix a pedestrian at a body shop.

Pet Trust: We Could Be Heroes

A funny music video featuring singing dogs and a smart cat.

Amnesty International

Amnesty International: Report abuse.

He has his mother's lips.
Report abuse.

He has his mother's nose.
Report abuse.

Paraná

Parana: Prank calls hurt those who most need help.

Prank calls hurt those who most need help.

Client: State Government of Paraná

Toronto Humane Society print ads

Toronto Humane Society: The world's first puppy subscription service.

The world's first puppy subscription service.

Pink Ribbon: The Pink Bra

Innovative, effective, creative marketing campaign that created a bra to help underprivileged women in Pakistan detec

Greenpeace - My wishes for 2018

When we think about our wishes for the year, we always want positive things, change for the better so that we can do

WWF

WWF: "Pride In Our Nature" by Possible

Our task was to tell the inhabitants of the Caucasian republics about the return of the Asiatic leopard to the histor

Change the Ref

Change the Ref "we can change its stats"

We can’t change Florida’s shape, but we can change its stats.

Unicef "The Class of No Tomorrow"

Today, 1 in 3 children are out of school in countries affected by war of disaster.

Dream Foundation "the joy of a final dream come true"

Dream Foundation "the joy of a final dream come true"

"Kenny asked for it, One last family cookout. Give a terminally ill adult the joy of a final dream come true.

The Israeli Presidential Office "Don't Just Stand By"

Publicis Israel and BBR Saatchi & Saatchi present:
“Don’t Just Stand By”

Women Moving Millions "Give Bold to #GetEqual"

International creative animation/design studio LOBO teamed up with Hive and nonprofit Women Moving Millions to get re