Visa: Hockey Love Hurts

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Video advertising:

True fans know how much hockey love hurts. But a chance to win a trip for you and ten friends to a Stanley Cup Final game just by using your Visa card? That should help ease the pain. http://www.hockeylovehurts.ca

Advertising Agency: TBWA, Toronto, Canada

Chief Creative Officer: Jack Neary / Creative Director: Allen Oke / Copywriter / Associate Creative Director: Jonathan Smith
Art Director / Associate Creative Director: Rodger Eyre / Agency Broadcast Producer: Nadya MacNeil / Director: David Hicks / Production Company: Sons and Daughters / Executive Producer: Liane Thomas / Line Producer: Andrew Sulliman
Director of Photography: Alar Kivilo / Editorial: Jon DeVries, School Editing / Post Production\FX: Sean Cochrane, The Vanity / Music: Joey Serlin, Vapor Music / Agency Digital Producer: Tasha Dean / Director of Marketing, Visa: Brenda Woods / Account Director: John Hughson