Volvo STILLBIKE case study

When Volvo decided to promote it's cyclist and pedestrian detection system with full auto brake we came up with a clever ambient idea.

Advertising Agency: Laboratory Group, Budapest, Hungary

Creative Director / Art Director: Sándor Haszon
Cyclist: Ádám Papp / Account Executive: Edit Czakó

Category

Ad Agency
Laboratory

Brand

Media
Print
Country
Hungary
By adRuby, 27 November, 2014

Similar content

Volvo cars with an AED: Volvo Lifesaver

In the Netherlands, civilian rescuers start 17,000 resuscitations every year before the ambulance arrives.

Volvo: The Greatest Interception Ever

On February 1st, during the big game, you’re going to see a lot of car commercials.

Volvo is "Truly Cool"

"True luxury is having all the tools you need to make life great...and when you're a professional ice sculptor those

Volvo "Neck Cracking "

Now we bring Volvo Dynamic Steering to North America, further enhancing safety, driver comfort and productivity.

Volvo XC6: The Swell

“to feel

to really feel

is a rare thing these days”

Volvo: Don't rush your ride

Advertising Agency: Grey Shanghai/ Grey London

Volvo print ads

Volvo: V40 with automatic braking system

Before you are aware of the danger, your Volvo is already braking.
Volvo V40 with automatic braking system.

Volvo: Vintersaga

Advertising Agency: Forsman & Bodenfors, Sweden

Volvo XC 90 print ads

Volvo XC 90 - Take adventure with you

Take adventure with you.

Advertising Agency: SapientNitro, Sydney, Australia

Volvo: a revolutionary braking system

A Twitter-campaign, developed by BBDO Belgium, to invite people to discover the new Volvo-model XC60 which is charact

Volvo ads

Volvo is designed around you

Advertising Agency: Pickle Lintas, New Delhi, India

Volvo print ads

Volvo: Even the heaviest loads will feel lighter

Even the heaviest loads will feel lighter.
New Volvo FH 16 750. The most powerful truck in the world.

Volvo "Volvo XC60 with large animals detection system"

Volvo "Volvo XC60 with large animals detection system"

Volvo XC60 with large animals detection system.

Advertising Agency: Grey, Warsaw, Poland

Volvo Self Confidence

The Volvo XC90 is the safest, most luxurious and awarded SUV.

Smart print ads

Smart: Smallest turning circle. smart fortwo.

Smallest turning circle. smart fortwo.

Skoda Octavia TSI

Skoda Octavia TSI advertisement

Feel like you've gotten closer lately?

Infiniti JX "Inspired Performance"

Advertising Agency: TBWA\CHIAT\DAY, USA

Goodyear ads

Goodyear More driven

Goodyear. More driven

Advertising Agency: Y&R, Sao Paulo, Brazil

Monsters Calling Home got the surprise of a lifetime

"They made a music video in their Hondas. We gave them something to call home about.

Volkswagen Key for Touran Match

Advertising Agency: .V., France